About This Listing
Proof Lab Surf Shop is a surf-focused retail store in Mill Valley, California, serving the coastal community near San Francisco. The shop specializes in surfboards, wetsuits, surf apparel, and related gear, catering to both beginners and experienced surfers. Its location at 244 Shoreline Highway places it along the scenic Pacific Coast Highway, making it accessible to locals and visitors exploring the area. The shop carries a selection of surfboards, including longboards, shortboards, and stand-up paddleboards, along with wetsuits, rash guards, and surf accessories. While specific operating hours aren’t listed, the business maintains a strong online presence through its website, where customers can browse inventory and place orders. The shop has earned a high rating of 4.8 out of 5 based on over 110 reviews, reflecting consistent customer satisfaction. For inquiries or visits, the shop can be reached by phone at (415) 380-8900. The website, [prooflab.com](http://www.prooflab.com/), provides additional details on products and services. Visitors should expect a well-stocked selection of surf equipment, knowledgeable staff, and a convenient location for those interested in coastal sports.
Located in Mill Valley, California, this sports club offers quality facilities and services for sports enthusiasts.
Hours of Operation
Rating & Reviews
Photos
What visitors are saying
“This place deserved a review. If you are in the Bay Area and need a board this is the shop!!! Noah is the guy you want to speak with too. Absurd board selection and any board you can dream of Noah knows exactly where it is. Thanks for the all around good vibes!! Anthony.”
— Anthony F. · ★★★★★ · 2025-7-26
“Iu2019ve been surfing in Marin for over 30 years, and this place is the ultimate surf shop. Whether Iu2019m looking for a new board, wetsuit, or just some gear, their selection is unbeatable. The staff is always welcoming, helpful, and knows their stuff. Prices are super fair, and the shop is easy to get to with plenty of parking. Canu2019t recommend it enough!”
— Dror A. · ★★★★★
“We just got two boards and wetsuits and other gear from proof lab. Noah helped us and we talked to him about boards today and yesterday. He was really really helpful and helped us find the right boards for us. He wasnu2019t pushy and he honestly wanted what was best for us. Proof lab also always has sick clothes and it one of my favorite spots in Marin.”
— Itai · ★★★★★
“One of the best-curated shops i've ever been in. You won't just find the traditional surf and skate brands you'd see at the mall - they carry a surprising number of indie brands as well - and the staff is nice and knowledgeable. A hidden gem for sure.”
— Alec M. · ★★★★★
“Excellent surf shop and clothing store! The staff went above and beyond to assist me in a purchase.”
— Scott · ★★★★★ · 2017-4-18
“Really well run surf shop with great people. Board selection is quite good and staff is very knowledgable and helpful. They know how to serve a very wide range of surfers well from the best to beginners. Probably the best shop I've ever been to actually.”
— Paul N. · ★★★★★
“Just a long overdue thank you to Proof Lab in general for being such an awesome community member, and the staff in particular. We buy a lot of stuff here and our two kids have been involved with skate and surf camps they sponsor over the years. But today, Cody in particular really came through with a customer service issue that went above and beyond. I had bought a new soft-top board for my son for a surf trip to Pan”
— Clark K. · ★★★★★
“Super friendly staff set me up with my first board and it was a great experience. Noah was super knowledge, stoked to help a beginner, and took a lot of time to explain everything. This is a big store with gear, apparel and a cool, laidback atmosphere. Support you local surf shop!”
— Hilary M. · ★★★★★
Location
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Frequently asked questions
Where is Proof Lab Surf Shop located?
Proof Lab Surf Shop is located at 244 Shoreline Hwy, Mill Valley, CA 94941, United States. It is in Mill Valley, California.
What is the phone number for Proof Lab Surf Shop?
You can call Proof Lab Surf Shop at +1 415-380-8900.
What are the hours of Proof Lab Surf Shop?
Proof Lab Surf Shop is open as follows: Monday 10u202famu20136u202fpm; Tuesday 10u202famu20136u202fpm; Wednesday 10u202famu20136u202fpm; Thursday 10u202famu20136u202fpm; Friday 10u202famu20137u202fpm; Saturday 10u202famu20137u202fpm; Sunday 10u202famu20136u202fpm. Hours may change on holidays — call ahead to confirm.
How is Proof Lab Surf Shop rated?
Proof Lab Surf Shop has an average rating of 4.8/5 from 110 customer reviews on Google.
Does Proof Lab Surf Shop have a website?
Yes. Proof Lab Surf Shop's official website is http://www.prooflab.com/.
