Titans and Texans Clash Over Color Blue: A Deep-Rooted NFL Feud
The Tennessee Titans and Houston Texans are locked in an unusual battle, not over on-field performance, but over the color blue. The Titans recently announced “Titans Blue” as their primary home jersey color starting in 2025, a move seen as a direct response to the Texans’ adoption of “H-Town Blue” as an alternate uniform color. This disagreement highlights a long-standing rivalry fueled by the Oilers’ relocation and unresolved issues regarding the franchise’s legacy.
Titans Stake Claim to Blue, Intensifying Rivalry
The Titans’ decision to solidify “Titans Blue” as their primary color is viewed as a strategic move to assert their claim over the shade, especially after the Texans introduced “H-Town Blue” in their alternate uniforms nearly a year prior. The team will stop wearning its Oiler throwbacks in 2025.
historical Roots: The Oilers’ Legacy and houston’s Discontent
The heart of the issue lies in the contentious history of the Houston Oilers‘ relocation to Tennessee, a move that left Houston fans feeling scorned. The Titans’ owner, Amy Adams Strunk, further ignited the flames by wearing Oiler throwback uniforms against the Texans in the past two seasons, a decision many in Houston saw as a provocation directed at the city that once rejected her father, the then-owner.
Texans Fight Back, Asserting Houston’s Connection to blue
The texans have been actively trying to expand their use of “H-Town Blue,” arguing that the color is deeply rooted in Houston’s history and identity. The team presented a case during the NFL’s annual league meetings in 2023, showcasing examples of a similar “light blue color” in Houston’s city flag, old curb tiles, and classic police cars. The Texans maintain that ”H-Town Blue” is more than just a color; it’s a part of the city’s story.
Strategic Maneuvering and NFL Uniform Policies
Tennessee’s choice is a strategic maneuver. Strunk has blocked moves by the Texans, who, urged by fan council members, pursued expanding their usage of a color they argue belongs to Houston. Given the rigidity of the NFL’s uniform policy, the Titans could all but monopolize the use of the blue in their primary uniforms for several seasons.
Universities Weigh in, Further Complicating the Color Conflict
Adding another layer to the saga, The University of Houston and Rice University allied with their hometown team by debuting Oilers-themed option uniforms in 2023, The University of Houston received a cease-and-desist letter from the NFL.
Unusual Circumstances: A Lingering Intellectual Property Dispute
The NFL faces the challenge of interpreting trademark policy amid combative ownership groups.The unusual aspect of this situation is the dormancy of the intellectual property,stemming from the Oilers’ relocation where the team shed its name,preventing the Texans from adopting it.
Oilers legacy Reignites Houston Football History: throwback Uniforms Stir Old Wounds
The Houston Oilers’ legacy, though dormant for decades, continues to evoke strong emotions in Texas. The decision by the Tennessee Titans to wear Oilers-inspired throwback uniforms has reignited a contentious debate about the team’s relocation from Houston in the late 1990s, reminding fans of a painful chapter in the city’s sports history.
From ‘Luv ya Blue’ to Tennessee: The Oilers’ tumultuous Exit
The Oilers, once a symbol of Houston’s burgeoning identity, captivated fans with their “Luv Ya Blue” era in the late 1970s. led by colorful head coach Bum Phillips and Heisman Trophy-winning running back Earl Campbell, the team embodied the city’s unique blend of grit and innovation. However, behind the on-field success, tensions brewed, eventually leading to the team’s departure.
Bud Adams: The Oiler Who Shaped Houston’s Sports Scene
K.S. “Bud” Adams Jr., the Oilers’ owner, was a central figure in Houston’s rise as a major sports hub. An oilman by trade, adams was a founding father of the american Football League (AFL) and brought a pioneering spirit to the city. His team’s battles with the NFL and innovative marketing strategies helped elevate Houston’s profile on the national stage.
Adams, who passed away in 2013, leaving control of the Titans to his daughter Amy Adams Strunk in 2015, had a storied past. A World War II veteran and former University of Kansas football player,Adams’ move to Houston was almost accidental. After his plane was grounded due to fog, he took a tour of the city and decided to settle there, founding an oil company and later, the Oilers.
Throwback Controversy: Titans Wearing Oilers Uniforms Sparks Debate
the decision by Amy Adams Strunk to embrace the Oilers’ legacy by having the titans wear throwback uniforms has been met with mixed reactions. For some, it’s a welcome homage to a beloved team. For others, it’s a painful reminder of the team’s departure and a perceived betrayal. Former Harris County Commissioner Steve Radack noted the uniforms would highlight “the sin of that time.”
The ’Luv Ya Blue’ Era: More Than Just Football
During the late 1970s, the Oilers were more than just a football team; they mirrored the city’s aspirations. Playing in the Astrodome, a marvel of architectural innovation, the Oilers symbolized Houston’s emergence as a dynamic force, separate from any rural caricatures. With stars like quarterback Dan Pastorini, who famously wore the NFL’s first flak jacket, the Oilers were as captivating off the field as they were on it.
Oilers’ Owner Bud Adams’ Contentious Legacy: From Firing Popular Coach to Stadium Disputes
HOUSTON – The late Bud Adams, former owner of the Houston Oilers, left behind a complex legacy marked by both success and controversy, including a Super Bowl and two AFC Championship losses to the Pittsburgh Steelers.
Controversial Coaching Change and public Discontent
Adams ignited fury when he abruptly fired coach Bum Phillips on New Year’s Eve 1980. The move, wich followed consecutive AFC title game losses to the Steelers, was met with considerable backlash, fueled by claims that Adams’ ego couldn’t handle Phillips’ popularity. Adams maintained the dismissal stemmed from Phillips’ refusal to hire an offensive coordinator.
Terry O’Rourke, who worked in the Harris County attorney’s office, recalled sentiments at the time: “Why are we spending all this time and effort on an owner who’s not committed to winning?”
Stadium woes and Relocation Threats
Adams navigated a arduous period in Houston, threatening relocation to cities like Jacksonville, San Antonio, and Phoenix to leverage better terms for the oilers. These threats ultimately secured a more favorable lease for the Astrodome, along with $67 million in public funding for a 1987 renovation project. That renovation included the removal of the Astrodome’s iconic scoreboard.
Astrodome’s Outdated Arrangement
The Oilers’ financial arrangement within the Astrodome was fundamentally flawed. The Houston Sports Association, originally established to own the Houston Astros baseball team, financed the stadium. Even after selling the Astros, the baseball team remained the primary tenant, subleasing to the Oilers. This meant the NFL team was essentially paying an MLB team to play in what many considered an outdated facility.

Political Capital and a 10-Year Lease
Following the 1987 relocation threat, Adams signed a 10-year lease that was estimated to boost his revenue by $750,000 per year.
Bud Adams’ Stadium Dreams: How the Houston Oilers’ Owner Faced Rejection Before Nashville Triumph
Bud Adams, the former owner of the Houston Oilers, faced notable challenges in securing a new stadium in Houston before ultimately relocating the team to Tennessee. Despite spending lavishly on the Oilers in pursuit of a Super Bowl victory—a strategy he hoped would garner public support for a new stadium—Adams’ efforts were repeatedly thwarted,leading him to seek a deal elsewhere.
The High Stakes of 1993: Super Bowl or Bust
In 1993, with the impending arrival of the NFL’s salary cap, Adams made a bold declaration: if the Oilers didn’t reach the Super Bowl, he would dismantle the team. This proclamation further strained a team already dealing with internal conflicts, culminating in a disappointing end to a 12-4 season with a playoff loss to the Kansas City Chiefs.
“The Bud Dome” and Public Opposition
Discussions began for a new downtown dome to house the oilers, the NBA’s Rockets, and potentially an NHL franchise. Adams pledged $50 million towards the $235 million project. However,public sentiment quickly turned against the idea,derisively nicknamed ”The Bud Dome,” fueled by opposition from other sports team owners and a general distrust of Adams.
Nashville’s Offer: A Lifeline for Adams
Facing increasing resistance in Houston, Adams began negotiating with Nashville in 1995. This move signaled a final attempt to secure a stadium deal. While some Houston officials remained indifferent,others recognized the potential loss of the Oilers. However,a last-ditch effort by Harris County to allocate $150 million in hotel occupancy taxes towards a new stadium came too late.
From Houston’s Rejection to Nashville’s Triumph
Ultimately, Adams’ stadium vision was realized in Nashville in 1999, marking the end of the Oilers’ era in Houston. Despite building his stadium in Nashville, Adams continued to reside in Houston until his death in 2013.
How Nashville Snagged the Oilers: A Tale of Stadium Deals and Missed Opportunities
Nashville’s acquisition of the Houston oilers in the late 1990s was a swift and strategic maneuver,capitalizing on a lucrative stadium and relocation package that Houston couldn’t match.
The deal That Changed Everything
in 1995, as Houston officials were still in preliminary discussions for an outdoor venue with Oilers owner Bud Adams, nashville finalized an offer that proved irresistible. tennessee officials swiftly assembled a package that promised Adams a substantial revenue increase,reportedly around $350 million over 10 years.The deal hinged on a public vote in Tennessee,which ultimately passed,paving the way for the Oilers’ relocation. According to a key figure involved in initial Houston discussions, the Oilers owner “didn’t want to leave the city,” but Nashville’s offer was simply too good to refuse.
Houston’s Legal Battle: A Missed Opportunity
Unlike Cleveland’s accomplished efforts to retain the Browns’ name, colors, and records during their relocation saga, Houston’s legal fight with Adams centered solely on the fulfillment of an existing lease agreement. The Oilers preemptively filed a federal lawsuit in August 1995 to prevent any challenges to their move. A team of Houston attorneys took on the case pro bono, exploring options to keep the oilers in Houston. Their strongest argument would have been a liquidated damages clause in the lease agreement, but such a provision was absent. A key figure involved in the lease negotiations admitted that “no one could conceive” of Adams actually leaving.
Legal Maneuvering and a Surprising Twist
The Houston legal team attempted to move the case to a local jurisdiction, hoping for a more favorable interpretation of the law.They also sought to challenge nashville’s exclusive negotiating agreement on antitrust grounds. However, a significant growth occured when, without the knowledge of all parties involved, an injunction against the Oilers was secured through a state district judge. This move backfired,angering the federal judge overseeing the case and leading to a settlement. The Oilers agreed to fulfill their lease, with an option to leave a year early, and Houston dropped its lawsuit.
The Aftermath: A New Identity and a super Bowl Run
Critically,during settlement talks,there was no concerted effort to secure the Oilers’ name,records,or colors for Houston. Following the relocation, Adams launched a contest to rename the team in Tennessee, acknowledging the lack of oil resources in the region. After two seasons as the Tennessee Oilers, playing in Memphis and Nashville, the team moved into its new Nashville stadium in 1999 and rebranded as the Titans. The Titans reached Super Bowl XXXIV shortly after.
Interestingly, the design of Nissan Stadium, the Titans’ home, bore a striking resemblance to the stadium concept previously discussed in Houston, marking a final twist in the tale of the Oilers’ departure and Nashville’s gain.
Oilers’ Legacy Lingers in Houston as Texans and Titans Grapple with Stadium Futures
Despite the Houston Oilers relocating to Tennessee in 1997 and rebranding as the Titans,the team’s legacy continues to resonate in Houston,impacting both the Texans and Titans franchises.
Adams’ Grudge and its Impact
Former Oilers owner Bud Adams harbored resentment towards Houston officials after moving the team, influencing decisions within the Titans organization. Former Titans coach Jeff Fisher revealed that Adams even directed the team to draft Vince Young in 2006,allegedly motivated by a desire to spite someone advocating for young to play for the Texans.
Oilers Alumni Feel Disconnected
Following the relocation, Oilers alumni felt alienated, with neither the Titans nor the Texans fully embracing their history. Despite the Texans’ efforts to include former oilers as “Texans Ambassadors” and a 2007 halftime tribute, true reunions remained rare. Hall of Fame Oilers linebacker robert Brazile emphasized the dwindling connection to the team’s past, urging his peers to cherish their shared history.
The Astrodome: A Reminder of Fading Glory
The Astrodome, once home to famed Houston Oilers, stands as a stark reminder of what can happen when franchises leave. The abandoned stadium serves as a cautionary tale for both the Texans and the Titans, who are currently planning new stadium projects.
Loyal fans hold onto the team’s past
Despite the Texans establishing themselves, Oilers’ gear is still worn by Houstonians, some of which are season ticket holders as the Texans franchise’s inauguration, proving the Oilers have a strong place in Houston’s sporting past.
Titans Owner Amy Adams Strunk Champions Oilers History, Reigniting Texans Rivalry
Tennessee Titans owner Amy Adams Strunk has passionately embraced and preserved the history of the Houston Oilers, igniting a subtle rivalry with the Houston Texans. Strunk’s efforts, including annual reunions, Ring of Honor inductions, and the wearing of retro Oilers uniforms, stand in stark contrast to what some perceive as a past neglect of that history.
Strunk’s Dedication to Oilers Legacy
Since taking control of the Titans in 2015, Strunk, daughter of the late Oilers owner Bud Adams, has made it her mission to honor the team’s Houston roots. This commitment includes:
- Hosting annual reunions for former Oilers players and coaches.
- Inducting five more alumni into the team’s Ring of Honor, including players like Charlie Brazile and Coach Bum Phillips.
- Securing the right for the Titans to wear retro Oilers uniforms, a visual symbol of the team’s past.
Strunk emphasized the importance of remembering the Oilers, stating in a team-sponsored video that when the team moved to Nashville, the Oilers’ history “just kind of all stopped,” and it was crucial to her to ensure those players were not forgotten.
A Personal Touch: “My Big Sister”
Former Oilers wide receiver Charlie Brazile affectionately refers to Strunk as “my big sister,” highlighting her personal connection with former players. Brazile shared that Strunk was the first person to call him when former Oilers wide receiver Ken Burrough passed away,and she even arranged to pick up Brazile and another former Oilers safety,Vernon Perry,to attend the funeral. This level of personal care demonstrates Strunk’s sincere dedication to the Oilers community.
Territorial Disputes: Uniform Colors and “pushback”
The Titans’ embracing of Oilers history has seemingly caused friction with the Houston Texans. Texans Vice President Hannah McNair alluded to this when she mentioned the team received “pushback” after the NFL initially approved their usage of “H-Town Blue,” followed by a debate regarding the amount of the color they could use in their uniform redesigns. Some believe this “pushback” originated from the Titans organization and their determination to protect the Oilers legacy.
No Surrender: The Oilers’ Intellectual Property
Any notion of the Titans relinquishing the Oilers intellectual property and history to the Texans is unlikely. Strunk seems persistent to maintain control and celebrate the Oilers’ heritage within the Titans organization.
How did Bud Adams’ decisions contribute to the ongoing animosity between the titans and Texans?
Titans and Texans Color Clash: A Deep Dive
Here are some common questions and clarifications about the ongoing color controversy between the Tennessee Titans and the Houston Texans, based on the provided articles:
Q&A
Why are the Titans and Texans fighting over the color blue?
The Titans and Texans are locked in a dispute because the Titans announced “Titans Blue” as their primary home jersey color, which is seen as a move to prevent the texans from using “H-Town Blue” as a dominant color. This is rooted in the legacy of the Houston Oilers and their relocation.
WhatS the ancient context of this rivalry?
The rivalry stems from the Houston Oilers’ relocation to Tennessee in the late 1990s, which left many Houston fans feeling betrayed. The Titans’ owner, Amy Adams Strunk, wearing Oilers throwback uniforms against the Texans has fueled this animosity.
Why dose the color blue matter so much to Houston?
The Texans argue “H-Town Blue” is connected to Houston’s history and identity. They point to the color’s presence in the city flag, old curb tiles, and classic police cars, making it more than just a color.
What is the significance of Bud Adams in this story?
Bud Adams was the original owner of the Houston Oilers. His actions, including relocating the team and later having the Titans wear Oilers throwback uniforms, have kept the memory of the Oilers alive and the rivalry with Houston burning.
Why did the Oilers leave Houston?
The Oilers left Houston due to a combination of factors, including a lack of a new stadium, Adams’ desire for a better deal, and public opposition to funding a new stadium. Nashville offered a lucrative deal that Houston couldn’t match.
What happened to the Oilers’ name, colors, and records?
Houston did not secure the rights to the Oilers’ name, colors, or records. When the team moved, the name was retired. The Titans reached a Super Bowl shortly after playing as the Tennessee Oilers and later the Titans.
What is Amy Adams Strunk’s role in the rivalry?
As the daughter of Bud Adams and current Titans owner, Amy Adams Strunk has embraced the Oilers’ legacy. She hosts reunions,inducts Oilers into their Ring of Honor,and allows the team to wear throwback uniforms. This has created friction with the Texans.
What is the significance of the Astrodome in this story?
The Astrodome was the home of the Houston Oilers. It now serves as a reminder of the team’s departure and the changes in the city’s sports landscape. The stadium’s outdated financial arrangement and the Oilers’ lease, where they paid an MLB team to use the stadium, contributed to the team’s woes.
What are the future stadium plans for the Texans and Titans?
The article mentions that both the Texans and Titans are planning new stadium projects. The Astrodome’s abandonment serves as a cautionary tale for both teams.
This color clash underscores the deep emotional connection between sports teams and their fans. The past continues to shape the present, and the Titans-Texans rivalry is a testament to the enduring power of team history and legacy.