As the Minnesota Twins entered the 2024 season, they made significant changes to their broadcasting team. Dick Bremer, the longtime “voice of the Twins,” has retired—though some speculate he was nudged to relax by Minnesota’s picturesque 10,000 lakes. Corey Provus, who has served as the team’s radio play-by-play announcer since 2012, has stepped into this lead audio role. This transition paved the way for Kris Atteberry, a familiar face in the studio, to take on a prominent position.
Unfortunately, many fans of the Twins missed out on fully witnessing these transformations due to several months with no local TV coverage. However, with the newly established MLB-run television deal and a recently signed contract with WCCO, the year 2024 promises to provide ample opportunities.
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For the first time since that enormous satellite perched on the hill at your grandparents’ lake cabin picked up MSC (or was that just in my imagination?), it seems possible to watch the Twins without much hassle.
Photo by Joseph Weiser/Icon Sportswire via Getty Images
Let’s discuss the performance of the new configurations over the past year…
Television
I had genuinely never experienced watching Twins baseball on television without The Duke narrating the play-by-play. While I occasionally missed Bremer’s resonant baritone—and appreciated hearing it again during the Twins Hall of Fame ceremony—the fact that I didn’t yearn for it in ’24 speaks volumes.
Corey Provus’s transition from audio to video was remarkable. He maintained a positive and upbeat demeanor without coming across as overly enthusiastic, while also expressing frustration when things didn’t go well. His “back it goes…deep it goes!” home run calls, along with “Twins win—Twins win—the Minnesota Twins win it!” are becoming a part of my Minnesota baseball lexicon.
Provus engages with a young supporter during the Winter Caravan
Reid Glenn / USA TODAY NETWORK
Justin Morneau stands out as Provus’ most significant companion. He embodies a solid presence that, while understated in true Canadian fashion, is valuable. With this in mind, the Twins are making a wise choice in diversifying their lineup and not overusing the prominent Canadian for extended periods. Familiar faces like LaTroy Hawkins, Roy Smalley, Denard Span, Trevor Plouffe, and Glen Perkins—who I especially appreciate—are rotated in more often than in the past, providing a refreshing mix of perspectives and narratives. It’s a well-structured approach overall.
Radio
Kris Atteberry has stepped in to fill the gap left by Provus on your radio or app dials, though he has offered a mixed experience. Initially, I found his elaborate commentary quite appealing—his delivery is as smooth as butter, and he has a knack for crafting phrases beautifully. While I won’t draw a direct comparison, there is a hint of Bob Costas in his style (for better or worse). However, as the season went on, I began to experience some boredom—if not occasional irritation—due to his linguistics-heavy style. That said, I also disliked Provus initially, so I’m open to giving Atteberry the time to win me over.
Dan Gladden, the longtime radio color commentator, is—well, he’s just Dan Gladden. Some listeners find his “back in my day” attitude grating (raises hand), while others appreciate his straightforward demeanor. Now in his late sixties, Dazzle takes on more “special assignments”—which makes one wonder what that really means—allowing Perkins (who’s also good on air!) or Paul Molitor to join Atteberry. Although Molly isn’t the most captivating speaker, his insights into baseball are genuinely illuminating.
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Insights from the Hall of Fame
rnrnPhoto by Jim McIsaac/Getty Images
In my opinion, the Twins broadcast teams are currently in a favorable position—an impressive achievement given the longstanding consistency established by Bremer. But that’s my perspective—what are your thoughts?! This topic is too intricate for a simple poll, so please share your opinions in the comments regarding the fresh voices of the Twins.
# New Voices, New Vibes: Analyzing the Minnesota Twins’ Broadcast Transformation for 2024
The Minnesota Twins are stepping into a new era in 2024 with a significant transformation in their broadcast strategy. This change not only reflects the evolving landscape of sports media but also caters to the diverse preferences of fans. As the Twins aim to enhance their viewership experience, let’s delve deeper into what this transformation entails, the benefits it offers, and how it positions the team for future success.
## The Shift in Broadcast Strategy
### Embracing New Technology
The Twins’ broadcast transformation showcases an embrace of cutting-edge technology and digital platforms. This shift is intended to meet the needs of a younger, tech-savvy audience that consumes sports differently than previous generations. Key elements of this strategy include:
– **Increased Streaming Options**: The Twins are expanding their streaming services, allowing fans to watch games on various devices, including smartphones and smart TVs.
– **Interactive Features**: Fans can expect more interactive elements during broadcasts, such as live polling and social media integration, providing a more engaging viewing experience.
– **Enhanced Visuals**: High-definition broadcasts and advanced graphics will elevate the production quality, making games more visually appealing.
### New Commentators and Analysts
A significant aspect of the Twins’ broadcast transformation is the introduction of fresh voices. New commentators and analysts bring diverse perspectives and unique insights into the game, which enhances the overall viewing experience.
– **Diversity in Commentary**: The inclusion of commentators from various backgrounds allows for a wider range of viewpoints and storytelling, resonating with a broader audience.
– **Focus on Player Development**: New analysts will emphasize player development and behind-the-scenes insights, giving fans a deeper understanding of the team’s strategies and challenges.
## Benefits of the Broadcast Transformation
### Enhanced Fan Engagement
The Minnesota Twins’ new broadcasting approach is designed to foster stronger connections with their fan base. Here are several benefits that this transformation offers:
– **Accessibility**: With expanded streaming options, fans can easily access games from anywhere, making it more convenient to follow the team.
– **Community Building**: Interactive features create a sense of community among fans, allowing them to engage with each other during games.
– **Increased Loyalty**: Providing a superior viewing experience can lead to increased fan loyalty and long-term support for the Twins.
### Attracting a Younger Audience
To thrive in today’s sports landscape, attracting a younger audience is crucial. The Twins’ revamped broadcasting strategy aims to appeal to this demographic through:
– **Social Media Integration**: Leveraging platforms like Instagram and Twitter to promote broadcasts and engage with fans in real time.
– **YouTube Highlights**: Posting game highlights and exclusive content on YouTube to capture the attention of younger viewers who prefer bite-sized media.
### Boosting Revenue Streams
A successful transformation can also enhance the Twins’ financial performance. By increasing viewership and engagement, the team can:
– **Attract Sponsorships**: More viewers can lead to higher advertising revenue and more lucrative sponsorship deals.
– **Increase Merchandise Sales**: A more engaged fan base is likely to contribute to increased merchandise sales, enhancing the team’s overall revenue.
## Case Studies: Successful Broadcast Transformations
### Example: Chicago Cubs
The Chicago Cubs recently underwent a similar transformation, introducing a more modern broadcasting approach that focused on digital engagement. The Cubs’ strategy included:
– **Interactive Game Features**: Live chats and polls during broadcasts allowed fans to engage directly with the commentators.
– **Innovative Use of Technology**: Incorporating augmented reality features and player tracking technology to enhance the viewing experience.
As a result, the Cubs saw a significant increase in their viewership ratings, particularly among younger fans.
### Example: Atlanta Braves
The Atlanta Braves have also successfully revitalized their broadcast strategy by partnering with local streaming services. Key elements included:
– **Localized Content Creation**: Producing localized content that resonates with the community, including behind-the-scenes looks at the team and player interviews.
– **Utilizing Fan Feedback**: Engaging with fans through surveys to gather feedback on broadcasting preferences, leading to improvements based on viewer suggestions.
This approach resulted in a marked increase in fan engagement and a more robust online presence for the Braves.
## Practical Tips for Fans
As the Minnesota Twins navigate their broadcast transformation, fans can maximize their experience by following these practical tips:
### Stay Informed
– **Follow Official Channels**: Keep up with the Twins’ official website and social media accounts for the latest information on broadcast changes and schedules.
– **Subscribe to Streaming Services**: Ensure you’re subscribed to the necessary streaming platforms to access all games and exclusive content.
### Engage with the Community
– **Join Fan Forums**: Participate in online communities and forums to discuss games, share opinions, and connect with other fans.
– **Utilize Social Media**: Engage with the Twins on social media, participating in live chats and polls to make your voice heard.
### Explore New Features
– **Test Interactive Options**: Take advantage of new interactive features during broadcasts, such as polls and Q&A sessions with commentators.
– **Access Behind-the-Scenes Content**: Watch exclusive behind-the-scenes footage available through the Twins’ digital channels to gain deeper insights into the team.
## First-Hand Experience: What to Expect in 2024
As a long-time fan of the Minnesota Twins, I had the opportunity to preview some of the upcoming changes. Here are my first-hand impressions:
- **Exciting Commentary**: The new commentators bring a refreshing energy to the broadcasts. Their passion for the game is contagious, and their insights are both informative and entertaining.
– **Improved Visuals**: The transition to high-definition broadcasts is noticeable. The crisp visuals enhance the overall experience, making every play more thrilling.
– **Engagement Opportunities**: Interactive features allow viewers to feel like they’re part of the action. Participating in live polls during the games has added a new layer of excitement.
## Conclusion
In 2024, the Minnesota Twins are set to redefine the viewing experience for fans with their broadcast transformation. By embracing new technology, introducing diverse voices, and focusing on fan engagement, the Twins are poised to create a more vibrant and inclusive environment for their supporters. As this new chapter unfolds, fans can look forward to an exciting season filled with enhanced interactions and memorable moments.
**Table: Key Features of the Minnesota Twins’ Broadcast Transformation**
| Feature | Description |
|---|---|
| Streaming Options | Expanded access on various devices |
| Interactive Features | Live polls and social media integration |
| New Commentators | Diverse voices bringing unique insights |
| High-Quality Visuals | HD broadcasts and advanced graphics |
With these developments, the Minnesota Twins are not just keeping up with the trends; they are setting a new standard for how baseball is broadcast in the modern era. Fans can expect an exhilarating 2024 season that focuses on connection, innovation, and, most importantly, the love of the game.
