I’d like to address what can certainly be classified as a first-world baseball problem, specifically regarding the overall atmosphere — and perhaps more — of the postseason, particularly the World Series.
The participating teams ought to consider more than just who will throw the ceremonial first pitch; they should also think about who will catch it (as I mentioned, these are first-world baseball issues). The Yankees should take the lead in this regard, as they have an impressive roster of deserving candidates and significant potential to connect with their fan base.
And for Game 5, there’s an even bigger opportunity.
Nick Swisher kisses the ball before throwing out the ceremonial first pitch prior to Game 2 of the ALCS for the 2024 MLB Playoffs between the New York Yankees and the Cleveland Guardians USA TODAY Sports via Reuters Con
For the final game of 2024 in The Bronx, the Yankees have chosen Hideki Matsui to throw the first pitch. This is an excellent decision — Matsui is the World Series MVP from the last Yankees championship in 2009 and is cherished by the Stadium’s fan base for his exceptional skill, dignity, and performance in clutch situations.
However, this World Series is capturing attention in Japan. Despite the games airing in the mornings, one-tenth of TVs in the country are tuned in, even while the Japan Series takes place in the evenings — and the total viewership is exceeding that of the United States.
The reason is clear. The Dodgers have secured Shohei Ohtani, the most popular player globally, and according to an informal poll of Japanese reporters, he is considered the most beloved person in the nation. This same survey humorously suggested that Ohtani’s dog, Decoy, is the second most popular animal.
Ohtani’s popularity has also helped the Dodgers sign Yoshinobu Yamamoto, defeating stiff competition from the Mets and Yankees. Ohtani has effectively established the Dodgers as the team of Japan, and many MLB officials believe that if Roki Sasaki becomes a free agent this offseason (or in the near future), the Dodgers will have a significant advantage in acquiring arguably Japan’s top pitcher.
Derek Jeter and Oswaldo Cabrera embrace after the first pitch prior to Game Three of the 2024 World Series against the Los Angeles Dodgers at Yankee Stadium on October 28, 2024 Getty Images
For this reason, I believe the Yankees needed to make a definitive statement before Game 5 — one that resonates on multiple levels. This message should have been delivered by Masahiro Tanaka to Matsui as a subtle recruitment strategy that emphasizes: 1) The Yankees once dominated in attracting top Japanese talent; 2) Japanese players can flourish and find happiness here; 3) The return of another clutch player, Tanaka, who is beloved by the fan base.
Follow The Post’s coverage of the Yankees in the postseason:
I’ll admit, I don’t keep track of every ex-Yankees’ schedule, so it’s uncertain who might have been asked but couldn’t make it. Nevertheless, the Yankees should explore opportunities for two-for-one connections. Typically, teams submit their preferred choices for ceremonial pitches to MLB for approval, which is usually granted unless the league has an alternative plan.
AJ Burnett reacts after Yankees great Paul O’Neill throws out the first pitch before Game 4 of the World Series. Charles Wenzelberg / New York Post
Derek Jeter threw out the first pitch in Game 3 — an ideal selection. But he tossed it to Oswaldo Cabrera, which felt somewhat mismatched. This wasn’t just any ceremonial throw; it wasn’t a situation where a corporate sponsor had paid for the privilege, requiring any available player to step in as catcher.
The current captain, Aaron Judge, should have received the pitch from the former captain. Alternatively, the current shortstop, Anthony Volpe, who grew up in New Jersey idolizing Jeter, would have made a fitting choice. The photo-op together after Volpe’s impressive performance in Game 4 underscored their potential as a natural duo.
Before Game 4, Paul O’Neill threw out the first pitch, and while A.J. Burnett was nearby, it seemed logical to have him catch it. However, they have only a tenuous connection, having never played together. If O’Neill was chosen, someone like Tino Martinez, who shares a rich history with the franchise, would have been a suitable pairing.
Former New York Yankees outfielder Hideki Matsui is introduced at the Old Timers’ Day Ceremony. Wendell Cruz-USA TODAY Sports
While O’Neill is respected and deserves a spot on the potential list, I believe there were stronger options available. The Yankees selected Andy Pettitte, Willie Randolph, CC Sabathia, and for some reason, Nick Swisher to throw out ceremonial pitches during the early playoff rounds (one of these does not belong). The Steinbrenner family’s view of Swisher as a beloved Yankee deserving of such honor is somewhat misguided. For reference, Swisher’s postseason batting average of .165 is the lowest in Yankee history for players with over 100 at-bats.
However, I’ll move on. Consider Mariano Rivera or Orlando Hernandez to Jorge Posada. Martinez throwing to Scott Brosius (remember those crucial homers in the 2001 World Series)? Joe Torre to Joe Girardi (the only living Yankee championship managers)?
Yankees great Derek Jeter waves to the crowd as he walks out to throw the first pitch of the game. Charles Wenzelberg / New York Post
Is Reggie Jackson off-limits because he now works for the Astros? Is Alex Rodriguez unavailable due to his past controversies? If possible, why not have Reggie pitch to A-Rod and see how that might play out!
To truly electrify the crowd, it would be worth making an effort to reconcile with Brett Gardner, who has distanced himself from the Yankees due to the way things ended. However, it’s essential to bring back the last player from the 2009 championship team, who was influential as a leader to Judge and had a working-class ethos that endeared him to fans.
Masahiro Tanaka and Hideki Matsui would make a great first-pitch pair, according to The Post’s Joel Sherman. Paul J. Bereswill
Picture him throwing to Judge, or perhaps to Bernie Williams — the center fielders from the last two championship seasons.
Yes, it’s a first-world baseball issue, but the Yankees have the potential to do much better in this area.
Missing the Mark: The Yankees’ Opportunity to Connect with Fans Through Ceremonial First Pitches
The Significance of Ceremonial First Pitches
Ceremonial first pitches are a cherished tradition in Major League Baseball (MLB), especially for iconic franchises like the New York Yankees. These moments symbolize the connection between players, fans, and the community. They offer a unique opportunity for the Yankees to engage with their fan base on a personal level. The impact of these events can be profound, generating excitement, nostalgia, and a sense of unity among fans.
Benefits of Enhancing the First Pitch Experience
Engaging fans through ceremonial first pitches is not just about throwing a baseball. Here are some of the key benefits:
- Strengthened Community Ties: Involving local heroes or notable figures fosters a sense of pride and belonging.
- Increased Fan Engagement: Fans enjoy seeing relatable personalities take the mound, enhancing their emotional investment in the team.
- Media Coverage: Unique first pitches can attract media attention, increasing visibility for the Yankees.
- Social Media Buzz: Engaging content can spread quickly on social platforms, amplifying the team’s reach.
Case Studies: Successful Ceremonial First Pitches
To understand how the Yankees can improve their ceremonial first pitch experiences, it’s helpful to look at successful examples from other MLB teams.
Chicago Cubs: A Special Honor
During the Cubs’ centennial celebrations, the team invited influential figures from Chicago’s history to throw the first pitch. This approach not only honored local legends but also attracted a diverse audience. The event was covered extensively on social media, generating positive press for the team.
San Francisco Giants: Community Engagement
The San Francisco Giants often feature local heroes, such as teachers or healthcare workers, for their ceremonial first pitches. This creates a heartwarming narrative that resonates with fans and emphasizes community values. The Giants have successfully utilized these moments to enhance their brand identity as a community-centric organization.
Practical Tips for the Yankees’ Ceremonial First Pitch Program
To maximize the impact of ceremonial first pitches, the Yankees can adopt the following strategies:
1. Diversify the Invited Guests
– **Local Heroes:** Consider inviting local community leaders, activists, and healthcare professionals.
– **Cultural Icons:** Highlight diverse figures from various backgrounds to reflect the rich cultural tapestry of New York City.
2. Enhance the Fan Experience
– **Pre-Pitch Activities:** Organize fan zones where attendees can meet former players or participate in baseball-themed games.
– **Live Music:** Incorporate live performances by local musicians to entertain fans before the game.
3. Leverage Social Media
– **Interactive Content:** Encourage fans to share their predictions or favorite memories associated with first pitches using a designated hashtag.
– **Video Highlights:** Capture and share behind-the-scenes content of the first pitch preparation on platforms like Instagram and TikTok.
4. Connect with Fan Stories
Engage with fans by highlighting their personal stories. Consider having fans submit their experiences, creating a more intimate and relatable first pitch atmosphere.
First-Hand Experience: The Impact of a Memorable First Pitch
One unforgettable first pitch involved Yankees legend Derek Jeter returning to the mound during a special anniversary event. It was a moment that transcended baseball, stirring emotions throughout the stadium.
Attendees reported a surge of nostalgia and excitement, as fans reminisced about Jeter’s storied career. This event not only engaged lifelong Yankees supporters but also drew in younger fans eager to learn about the team’s history.
Measuring the Impact of Ceremonial First Pitches
To truly evaluate the success of the Yankees’ first pitch initiatives, the team should consider the following metrics:
| Metric | Description | How to Measure |
|---|---|---|
| Fan Engagement | Interactions on social media and attendance at the event | Likes, shares, comments, and attendance figures |
| Media Coverage | Extent of press coverage and media mentions | Media reach and article shares |
| Community Feedback | Fan sentiment and feedback on the event | Surveys and social media sentiment analysis |
Embracing Tradition with a Modern Twist
While the Yankees have a rich history and tradition surrounding ceremonial first pitches, there’s always room for innovation. Embracing modern trends while respecting the past can create a compelling narrative that connects with fans on multiple levels.
Incorporating Technology
Utilizing technology can enhance fans’ experiences. For example, consider using augmented reality (AR) to allow fans to interact with past Yankees greats during the lead-up to the pitch. This can create a memorable and interactive experience that modern fans crave.
Highlighting Diversity and Inclusion
The Yankees can take a proactive approach by highlighting diverse figures for ceremonial pitches. By showcasing individuals from various backgrounds, the team can reflect the diversity of New York City and foster a more inclusive environment.
Conclusion: A Missed Opportunity?
The Yankees have a unique opportunity to deepen their connection with fans through ceremonial first pitches. By learning from other teams, embracing community values, and incorporating modern engagement strategies, the Yankees can create memorable experiences that resonate with fans for years to come.
Through thoughtful planning, the Yankees can transform ceremonial first pitches from mere formalities into beloved traditions that celebrate baseball and the community. Each pitch can become a powerful reminder of the bond between the team and its supporters, ultimately leading to a more engaged and passionate fan base.
