Price captures images like these while working professionally (All pics: Jamey Price)
Capturing high-performance motorsports demands commitment and, frequently, high-quality equipment.
Photographer Jamey Price, based in Charlotte, North Carolina, dedicates a significant portion of his career to photographing race cars at events throughout the United States and beyond. Like many professionals today, he primarily relies on digital equipment.
However, Price has also begun to incorporate a film camera into his work, which notably resembles a race car; specifically, a focus-free Nascar film camera.

Price has utilized this camera, a sort of souvenir ’reusable/disposable’ model, at numerous racing events, sharing results on various Reddit channels, including a recent post on r/analog from last week.
Although Price refers to it as “just for funsies,” he has captured some impressively striking images with these unassuming cameras.
Kosmo Foto engaged him in conversation regarding the difficulties he faces while using such a camera in a high-speed environment.
When did you take these photographs?
“I have been using this camera since January 2024. I’ve captured a variety of racing events, from Formula 1 in Monaco to the 24 Hours of Le Mans and Monterey Car Week.”



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What inspired you to go for a lo-fi approach in your photography?
“I stumbled upon an Instagram reel showcasing a wedding photographer using this specific camera, and I thought it would be an interesting, quirky device to experiment with. It has definitely generated a lot of fun moments. Honestly, film photography seems to be experiencing a resurgence within racing, not necessarily in client deliveries, but certainly in generating likes and engagement on social media; film tends to perform well in that aspect.”
Can you share some details about the Nascar camera?
“From my research, I discovered that these cameras were produced and sold around 1998 and were available as merchandise at Nascar events. They are incredibly affordable, with the film costing about the same as the camera itself. The entire construction is plastic, featuring a plastic lens with roughly a 40mm focal length. A notable feature is its relatively slow shutter speed, allowing for the ability to pan with fast-moving race cars as they zip by.”
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“Regrettably, these are poorly constructed and tend to break quite easily. I’ve gone so far as to purchase many of them available online due to their fragility. The film winder is only capable of enduring two or three rolls of film. While they perform well initially, they ultimately fall short. I even have a racing mechanic friend working on reverse engineering them to address their shortcomings, but I don’t have high expectations.”
Do you often photograph this environment for your job?
“Absolutely. My work involves covering motorsport and automotive events. Over my career, I’ve visited more than 25 countries for racing assignments. My clientele includes prominent manufacturers, teams, drivers, sponsors, racing series, and racetracks—essentially anyone seeking marketing coverage for their events.”


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Did you have a specific plan for your shots, or were you just shooting spontaneously?
“Since I’m already out there using my digital cameras for clients, I simply toss the film camera into the bag I carry. Its capabilities are quite limited by focal length and shutter speed. You need to be in the right location for the camera to be useful. However, I’ve noticed that when the cars are in the paddock and pit lane, or close when I’m trackside, the camera performs reasonably well.”
How did other photographers react to this approach?
“I think many find it amusing. It’s definitely garnered attention. Formula 1 driver Daniel Ricciardo kindly allowed me into the garage briefly, and he thought the camera was quite funny. He’s a big fan of NASCAR and photography.”
Price intends to publish a collection of images once he has captured enough that meet his satisfaction — or when the supply of these delicate cameras runs out.

I’m the founder and editor of Kosmo Foto.
Originally from New Zealand, I have been residing in London since the mid-1990s and have been seriously shooting film since 2000. Kosmo Foto was established in 2012 and has evolved into a film brand, releasing my first films, Kosmo Foto Mono 35mm (2017) and Kosmo Foto Mono 120 (2019).
I’m dedicated to promoting film photography in the 21st century and ensuring its survival and growth. If you’d like to contribute something to Kosmo Foto, please reach out to me at foto.dowling@gmail.com.

Related
Capturing Speed: Jamey Price’s Unique Journey with a NASCAR-Inspired Film Camera
The Intersection of NASCAR and Photography
NASCAR is a thrilling sport that embodies speed, precision, and passion. For photographers like Jamey Price, capturing the essence of NASCAR involves more than just a camera; it requires a deep understanding of the sport’s dynamics and the right tools to immortalize those fleeting moments. Jamey Price’s journey into NASCAR-inspired film photography showcases how passion and innovation can create breathtaking imagery.
Jamey Price: A Brief Overview
Jamey Price is a renowned sports photographer known for his exceptional ability to capture the high-octane energy of motorsports. His work has been featured in various publications, and he has collaborated with major racing teams and brands. Jamey’s fascination with NASCAR began at an early age, and over the years, he has developed a unique style that blends traditional film photography with the adrenaline of the racetrack.
The Appeal of Film Photography in a Digital Age
While digital photography has dominated the industry, film photography offers a distinct aesthetic that resonates with many artists. Jamey Price’s choice to utilize a film camera, particularly one inspired by NASCAR, brings several benefits:
- Unique Aesthetic: Film captures colors and textures differently, providing a nostalgic and organic feel to photographs.
- Focus on Composition: Using film requires careful consideration of each shot, encouraging photographers to focus on composition and technique.
- Tangible Memories: Film photography allows for physical prints that evoke a sense of nostalgia and permanence.
NASCAR-Inspired Film Cameras: The Perfect Match
Jamey Price’s unique journey involves utilizing a NASCAR-inspired film camera, a tool that reflects the speed and excitement of the sport. This camera is specifically designed to handle high-speed environments, ensuring that every shot is captured with the utmost clarity.
Key Features of NASCAR-Inspired Film Cameras
Feature | Description |
---|---|
Fast Shutter Speed | Ability to capture fast-moving subjects without motion blur. |
Durable Build | Designed to withstand the rigors of the racetrack. |
Interchangeable Lenses | Flexibility to use different lenses for varying perspectives. |
High ISO Capability | Excellent performance in low-light conditions, such as night races. |
Benefits of Using a NASCAR-Inspired Film Camera
Choosing a NASCAR-inspired film camera can significantly enhance a photographer’s ability to capture the thrilling moments of racing. Here are some benefits:
- Enhanced Creativity: Film encourages experimentation, allowing photographers to explore different styles and techniques.
- Improved Focus: The limitations of film push photographers to be more deliberate, resulting in stronger compositions.
- Rich Textures: Film captures details beautifully, giving images a depth that digital often lacks.
Practical Tips for Capturing Speed with Film
For photographers interested in capturing the speed and excitement of NASCAR with a film camera, here are some practical tips:
- Understand Your Camera: Familiarize yourself with your film camera’s settings and capabilities to make quick adjustments while shooting.
- Experiment with Different Films: Different types of film can yield varying results; try using high-speed film for better action shots.
- Plan Your Shots: Anticipate key moments during the race, such as overtakes or pit stops, and position yourself accordingly.
- Practice Panning: Master panning techniques to create dynamic images that convey motion.
Case Studies: Jamey Price in Action
Jamey Price’s portfolio features numerous striking images that exemplify his expertise in capturing the essence of NASCAR. Here are a few case studies from his work:
1. The Thrill of the Chase
In one of his standout projects, Jamey followed a NASCAR race from start to finish, capturing the adrenaline-fueled moments between drivers. Using his NASCAR-inspired film camera, he was able to freeze moments of intense competition, showcasing the emotion and skill involved.
2. Behind the Scenes
Jamey also delved into the behind-the-scenes aspects of racing, photographing the mechanics and teams preparing for the race. His film captures the raw energy and dedication of everyone involved, providing a deeper narrative of the sport.
3. Night Racing Adventures
One of Jamey’s most notable series involved night racing events. Using a camera with high ISO capabilities, he documented the vibrant lights and fast-paced action, proving that film can thrive in low-light conditions.
First-Hand Experience: Jamey Price’s Insights
Jamey Price has shared his thoughts on the journey of combining NASCAR with film photography:
“Using a film camera at a NASCAR event is like bringing a piece of art into a high-speed environment. The challenge of capturing those split-second moments is what makes it thrilling and rewarding.”
Conclusion: The Future of NASCAR Photography
As technology evolves, the photography community continues to experiment with various formats. Jamey Price’s journey with a NASCAR-inspired film camera is a testament to creativity and passion in the pursuit of capturing speed. By merging traditional techniques with modern motorsport, photographers can create stunning visuals that honor the spirit of NASCAR.