Tissot extends partnership wiht NBA, WNBA, and G League
Tissot, the Swiss watchmaker, announced a multiyear extension of its global marketing partnerships with the National Basketball Association (NBA), women’s national Basketball Association (WNBA), and NBA G League. The expanded collaboration will feature a redesigned shot clock and timing system, a new limited-edition watch, and Tissot’s role as the presenting partner of an NBA global game in Europe for the next 10 years.
A New Era for the Shot Clock
The redesigned shot clock boasts a 20% lighter aluminum frame, making installation and handling easier. its modular design simplifies on-site maintenance, hardware replacements, and future upgrades. The new shot clocks will be implemented in arenas starting with the 2025-26 NBA season and the 2026 WNBA season.
Introducing the Tissot Supersport NBA Special Edition 2025 Watch
Complementing the new shot clock,Tissot unveiled the Tissot Supersport NBA Special Edition 2025 watch. The watch face features numbers inspired by uniform numbers, while the second hand sports the NBA logo. The textured dial evokes the look and feel of a basketball.On the back of the case, the NBA logo is surrounded by the cities and states of the 30 NBA teams, arranged by conference.
The Tissot Supersport NBA Special Edition 2025 watch will be available for purchase exclusively in Tissot Boutiques in France and the US, and online at Tissot’s official website starting January 23, with a worldwide rollout in March.
Tissot Seastar Wilson WNBA Watches
Prior to the 2024 WNBA season, Tissot, Wilson Sporting Goods, and the WNBA launched two limited-edition Tissot Seastar Wilson® WNBA watches. These watches marked the first official watches in league history, showcasing Tissot’s Swiss watchmaking expertise, Wilson’s innovative WNBA basketball, and the WNBA’s cultural influence.
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What are the key features of Tissot’s redesigned shot clock for the NBA and WNBA?
Tissot extends partnership wiht NBA, WNBA, and G League
Tissot, the Swiss watchmaker, announced a multiyear extension of its global marketing partnerships with the National Basketball Association (NBA), women’s national Basketball Association (WNBA), and NBA G League. The expanded collaboration will feature a redesigned shot clock and timing system, a new limited-edition watch, and Tissot’s role as the presenting partner of an NBA global game in Europe for the next 10 years.
A New Era for the Shot Clock
The redesigned shot clock boasts a 20% lighter aluminum frame, making installation and handling easier.its modular design simplifies on-site maintenance,hardware replacements,and future upgrades.The new shot clocks will be implemented in arenas starting with the 2025-26 NBA season and the 2026 WNBA season.
Introducing the Tissot Supersport NBA Special Edition 2025 Watch
Complementing the new shot clock,Tissot unveiled the Tissot Supersport NBA Special Edition 2025 watch. The watch face features numbers inspired by uniform numbers, while the second hand sports the NBA logo. The textured dial evokes the look and feel of a basketball.On the back of the case, the NBA logo is surrounded by the cities and states of the 30 NBA teams, arranged by conference.
The Tissot Supersport NBA Special Edition 2025 watch will be available for purchase exclusively in Tissot Boutiques in France and the US, and online at Tissot’s official website starting January 23, with a worldwide rollout in March.
Tissot Seastar Wilson WNBA Watches
Prior to the 2024 WNBA season, Tissot, Wilson Sporting Goods, and the WNBA launched two limited-edition Tissot Seastar Wilson® WNBA watches. These watches marked the frist official watches in league history, showcasing Tissot’s Swiss watchmaking expertise, Wilson’s innovative WNBA basketball, and the WNBA’s cultural influence.
Q&A
Q: When will the new shot clocks debut in NBA and WNBA arenas?
A: The redesigned shot clocks will first appear in NBA arenas during the 2025-26 season, followed by WNBA arenas in the 2026 season.
Q: Where can I buy the Tissot Supersport NBA Special Edition 2025 watch?
A: This exclusive timepiece will be available starting January 23rd at Tissot boutiques in France and the US, and online at Tissot’s website. A global release is scheduled for March.
Q: What makes the Tissot Seastar Wilson® WNBA watches so special?
A: These watches mark a historic first as the official watches of the WNBA, celebrating the league’s importance and showcasing the collaboration between Tissot, Wilson Sporting Goods, and the WNBA.
Ready to experience the intersection of basketball and Swiss watchmaking? Explore Tissot’s collection and discover the legacy of timekeeping excellence.
