Teh fashion label Lascana hosted a pre-summer launch event in Hamburg in early March 2025,unveiling its “Lieben Wir” Spring/Summer 2025 collection with campaign face Lili Paul-Roncalli.
Lascana’s Expansion Beyond Lingerie and swimwear
Lascana’s “Lieben Wir” Spring/Summer 2025 collection showcases versatile summer looks, transitioning from beachwear to day and nightlife outfits. The collection encourages a vibrant summer lifestyle, combining beach-ready pieces with sophisticated day and evening wear, highlighting the brand’s vision for the upcoming season.

Color Trends and Styles at the launch
The event featured influencers and models styled according to color theory. Model Sabrina Puschmann wore white and blue tones, representing a cool color type.Influencer Kisu was dressed in natural and pastel tones, reflecting a warm color type. Model Lili Paul-Roncalli showcased a summer-ready metallic look, suitable for a high-contrast skin type.
Yoga Session with Lili Paul-Roncalli
Attendees had the chance to participate in a yoga session led by Lili Paul-Roncalli, wearing pieces from Lascana’s Sportswear collection. Lascana’s choice of Paul-Roncalli as the campaign face emphasizes a focus on an active and enjoyable summer lifestyle.


**beyond lingerie and swimwear, what other types of clothing does the “Lieben Wir” collection offer?**
Lascana “Lieben Wir” Spring/Summer 2025 Collection: Q&A
Dive deeper into Lascana’s pre-summer launch event and it’s exciting new collection.
Q&A
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What is the “Lieben Wir” collection all about?
The collection focuses on versatile summer looks that transition seamlessly from beachwear to day and nightlife outfits.Think vibrant summer lifestyle with a mix of beach-ready pieces and sophisticated day/evening wear.
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Who is Lili Paul-Roncalli?
She is the campaign face for lascana’s “Lieben Wir” collection and also led a yoga session at the launch event. Lili Paul-Roncalli is a model.
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What color trends were highlighted at the event?
the event showcased color theory styling. Sabrina Puschmann wore white and blue (cool tones), Kisu wore natural and pastel tones (warm tones), and Lili Paul-Roncalli sported a metallic look (high-contrast skin type).
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Why yoga?
Lascana included a yoga session led by Lili Paul-Roncalli to emphasize their focus on an active and enjoyable summer lifestyle, showcasing their Sportswear collection.
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Were was the event held?
The launch event took place in Hamburg, Germany.
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What is Lascana known for?
Lascana is primarily known for their lingerie and swimwear, but this collection expands into versatile summer wear.
Ready to embrace the summer? Explore the “Lieben Wir” collection and find your perfect summer style!